Case study: propel teams

PROPEL TEAMS

KNEXU LIMITED

South Yorkshire, United Kingdom

About:

Propel Teams is a startup incubator based within the Olympic Legacy Park ecosystem, providing early-stage businesses with the tools, mentorship, and support needed to accelerate growth. Knexu was engaged to deliver strategic input across business planning, market analysis, and investment readiness.

OBJECTIVES

Support Founders

Guide startups through structured business planning and development frameworks.

Understand the Market

Deliver actionable market analysis for founders to assess demand and competition.

Route to Market

Create tailored go-to-market strategies to achieve early traction and funding readiness.

APPROACH

  • Delivered one-to-one mentoring for startups covering business strategy, planning, and vision refinement.

  • Provided bespoke market research and audience profiling to help founders position their products.

  • Supported pitch development and investor engagement to improve funding success rates.

  • Worked with incubator leadership to shape a scalable, high-impact programme structure.

  • Offered funding and governance advice to help startups navigate early-stage risk and opportunity.

  • Facilitated knowledge sharing between startups to foster collaborative growth.

RESULT

Funding Success

Three of eight startups progressed to second-stage investment rounds.

Market Readiness

Startups reported stronger confidence and clarity in their commercial plans.

Sustained Support

Ongoing guidance enabled one business to secure pre-seed funding and market access.

Enhanced Positioning

Startups emerged with clearer USPs and stronger competitive positioning.

CONCLUSIOn

Knexu’s support within the Propel Teams incubator helped transform early-stage ideas into credible, investable businesses. Through strategic mentoring and rigorous planning, startups were empowered to accelerate their growth trajectories and approach the market with clarity. The work established a foundation for long-term innovation and impact within the OLP ecosystem.

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